At Waypoints Communications, we help our clients tell the stories of tomorrow today, and we provide strategic communications support in crisis situations.
Content, Reputation, Media
One of our two focus areas at Waypoints Communications is to help our clients tell the stories of tomorrow today. We support research-oriented organizations tell stories about their findings and discoveries, lay the foundation for new products and services, and help them get ready to move to market. Be it the life sciences, healthcare, or technology organizations, we are here to help with strategy, implementation, and analytics for content creation, reputation management, and media relations.
Crisis
Our second focus area is crisis communications for healthcare, med tech, and research organizations. We believe that there is no such thing as being too prepared for the next crisis, as the year 2020 has painfully shown us. Whether you need help drafting your very first crisis communications plan, need on-site support for crisis simulations, or if you need us on the ground (or remotely) in a real-life crisis situation, we are available when you need us. The focus for us in crises is always on the word “strategic.” Based on almost two decades of experience in strategic crisis communications, we will point out the waypoints that will help you navigate the crisis and reach calmer air.
